September 11, 2006

NAVTEQ Announces Dynamic Traffic Content for Mobile Networks


NAVTEQ has announced the availability of NAVTEQ Traffic Mobile, a service that provides continuously updated, average traffic flow speed as well as incident and construction information for 67 major metropolitan U.S. markets. NAVTEQ Traffic Mobile is available for GPS navigation applications, distributed via cellular network providers seeking subscriber relevant products and services. Wow, Map provider and now traffic too.

Telmap, developer of the Telmap Navigator turn-by-turn navigation software, is a provider of the technology that delivers NAVTEQ’s Traffic Mobile information to the user’s navigation system. Telmap Navigator will be exhibited on various mobile devices and platforms at NAVTEQ’s booth during the 2006 CTIA Wireless I.T. and Entertainment convention opening today in Los Angeles. Telmap is the first company demonstrating NAVTEQ Traffic Mobile.

”Working with innovative and creative companies such as Telmap allows NAVTEQ to continue to offer relevant, compelling content to our wireless customers and their subscribers,” said Howard Hayes, Vice President of Dynamic Content, NAVTEQ.

“We have developed the technology to deliver real-time traffic data to a mobile navigation system because traffic is a critical part of the driver’s experience,” said Tali Zv, Vice President of Research and Development, Telmap. “NAVTEQ Traffic Mobile showcases our ability to provide traffic information seamlessly.”

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Posted by Scott Martin at September 11, 2006 3:54 PM

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