October 16, 2006

Brisk Sales of the Lowrance iWay 250C

Word has it that sales of the new Lowrance 250C GPS have been crisp, in the last few weeks since its launch. Inventories are tight for this diminutive value play in the market. The unit is small, but the list of features isn't. It's got a full 3.5" touchscreen, comes pre-loaded with NAVTEQ maps and Points of Interest on an SD card, and has MP3 playing and photo viewing capabilities. It's a pretty competitive price, and we'll be taking a look at it in the next few seeks for a review ourselves. We're looking forward to it.

Features of the Lowrance iWay 250C
• Built-in, precision 12-channel GPS+WAAS receiver with flip-up antenna
• Optional, compact RAA-5 remote GPS+WAAS antenna with built-in magnet
• Simplified touch-screen menus
• Three selectable mapping displays: 2-D Track Up, 2-D North Up, and Elevated 3-D
• Turn-by-turn audio and visual cues, including auto-zooming and automatic recalculation of directions after a missed turn
• Straight-line navigation feature for off-road and marine use
• 7 voice direction languages
• 12 display text languages
• Street address searching, plus auto-routing choices to choose or avoid Toll Roads and Interstates, and avoid Left-Hand Turns
• Mega-memory storage for up to 1,000 addresses
• Includes 2GB MMC/SD card preloaded with NAVTEQ mapping detail for the USA & Canada or Western Europe featuring millions of accessible
• Points-of-Interest (40MB of free space on the memory card for MP3 audio or JPEG picture files)
• Supports all current plug-&-play map/chart options from Lowrance
• Maps can be updated through the internal USB port with a PC
• Safety Passenger Mode allows a passenger to use the GPS features while the car is in motion
• Full-featured stereo MP3 audio player with digital media card slot for loading audio files with an SD/MMC memory card
• Full-featured picture viewer displays JPEG photos stored on MMC/SD memory cards