Review of the Garmin Holiday Plans - Make Money
If you're hanging around here, then you probably know that the GPS market is hot, growing some 80+% this year. Well the two big seasons for the GPS are the summer driving season and the holiday season. Forbes has a nice little write-up for the investment minded people out there that paints a pretty good picture for Garmin. If you didn't already know, Garmin has a 50+% share of the US market, and net margins of around 30+%. So, yea, that new Nuvi 660 you just bought made them a couple of hundred bucks. While other companies are hot on their tails, launching new GPS units all over the place, Garmin looks to be in control this Holiday season with 70 launches this year like the Nuvi 660 (It's the best GPS I have ever used - see my review). Garmin seems to be intelligently dealing with newcomers by reducing prices enough to keep the newbies scrambling while driving sales for its own products at the same time. Earning season is coming up, expect Garmin to peg the meter again with some outrageous numbers.
ReadMore at Forbes
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Posted by Scott Martin at October 19, 2006 6:59 AM
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