The Basics of the GPS This Holiday Season; GPS Sales up 670%
David Hayes over at the Kansas City Star has put up a good article focusing on the basics of the GPS and how to get started. It answers a lot of basic questions around how GPS units work, what do they cost, and what will they do for you (maybe more importantly what they won't do for you).
In the article he points out that sales for GPS units were up 670% from a year ago for the week ending November 25th; essentially the Black Friday blowout was the key driver. The NPD group offered the data. They indicated that the average selling price of a GPS on Black Friday was down more than 50% from $684 last year to $322 this year. My hunch is that the Mio C310x for $149 drove a lot of that. Obviously other units were at great prices too all over the place.
ReadMore at the KC Star
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Posted by Scott Martin at December 12, 2006 10:11 AM
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