March 27, 2007

Inrix Predictive Traffic for your Win PDA

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INRIX announced the availability of INRIX Traffic for Windows Mobile devices. Wireless users can now gain instant access to real-time and predictive traffic conditions on their Windows Mobile devices in more than 60 U.S. metropolitan markets, with additional markets becoming available in the coming months. The application is available at handango.com with a free trial period. This is a big step as it will put predictive traffic capability in the hands of a lot of users who don't have a traffic enabled GPS (yet) at a reasonable cost.

INRIX Traffic for Windows Mobile is the first wireless application featuring dynamic predictive and comparative traffic speed information in addition to highly accurate real-time traffic speed and incident information. INRIX’s breakthrough predictive technology assists consumers in anticipating conditions on major roads for the next few minutes, the next several hours, or up to five days in advance. INRIX uniquely delivers dynamic predictive traffic based upon powerful and intelligent Bayesian statistical analysis models integrated with real-time traffic information, weather forecasts, event schedules and a variety of other variables. INRIX is also the first company to deliver real-time traffic flow information on Windows Mobile devices in more than 60 markets nationwide based on its revolutionary Smart Dust Network.

INRIX Traffic for Windows Mobile also delivers a superior user experience giving customers a variety of unique features, including patented zone panning - the ability to pan by flying across the screen to locate a specific roadway; the ability to zoom into the map to see traffic data at a more granular level; and the ability to select and add market maps over the air. INRIX offers more markets across the U.S. than any other traffic data provider. INRIX Traffic incorporates Tele Atlas map data. Tele Atlas is a leading global provider of digital maps and dynamic content that power the world’s most essential navigation and location-based services (LBS).

“INRIX Traffic for Windows Mobile puts the power of traffic prediction in the palm of your hand. This application illustrates our commitment to enhancing the wireless experience for our customers and partners,” said Bryan Mistele , president and CEO of INRIX. “We remain focused on delivering the highest quality traffic information with the broadest market coverage, while continuing to innovate with new technologies such as our predictive traffic platform and mobile user interface.”

INRIX also provides traffic data solutions to other leading wireless navigation platform and application developers including TeleNav, deCarta, eMbience, MobileGates and others and is available as a white-label offering for wireless carriers and other firms seeking to offer a complete, turnkey mobile solution to their customers.


INRIX Traffic for Windows Mobile is available immediately to end users including a 30-day free trial. The application is compatible on devices supporting Windows Mobile 5 and 6. Additional product information -- including supported metropolitan markets and links to purchase on Handango.com -- is available at http://mobile.inrix.com.

Read More in: PDA/PIM GPS | Traffic News

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Posted by Scott Martin at March 27, 2007 6:38 AM

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