April 11, 2007

Where's the Garmin Nuvi 380 with MSN Direct?


So in taking a look at the Garmin Nuvi line and their model nomenclature, you have to ask "Where's the Nuvi 380 with MSN Direct?" Garmin is doing a good job of segmenting the market with their Nuvi models while attempting to make sense of the model numbers and features...

  • The Nuvi x50's have North American Maps and no traffic or Bluetooth (Nuvi 250, 350, 650).
  • The Nuvi x60's have Bluetooth (Nuvi 360, 660).
  • The Nuvi x70's have North American and European maps (Nuvi 270, Nuvi 370, and Nuvi 670).

  • The Nuvi x80's should get MSN Direct capability for traffic, movie times, and gas price feeds. That means the Nuvi 680 and the new Nuvi 380.....

    This trickle down type of move is a classic way to introduce technology; start at the high end, get some financial run out of the features, then roll it down to the lower priced lines. If I ran the Nuvi brand, I'd consider launching the Nuvi 380 mid-summer as the next new Nuvi after the Nuvi 680. This would be after Nuvi 680 sales have shown signs that they need to start rolling the prices down; but hey I that's just me.

  • Read my hands on Review of the Nuvi 680 with MSN Direct.
  • Read More on the Nuvi 680.

    Read More in: Garmin GPS News

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    Posted by Scott Martin at April 11, 2007 6:39 AM
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