More on Apple and GPS Navigation Systems
On the eve of their iPhone launch, there is some fresh fuel on the rumor fire about Apple working on a navigation system for Mercedes. Arik Hesseldahl, of Business Week, has thrown in his thoughts on the idea, and I think he makes some excellent points. First of all, with the iPhone launch and the fact that it is running full OS X, offers the possibility that the operating system can be ported into many different devices (that cost at least $499), like cars and appliances. He also points out that while a lot of car manufacturers are putting navigation systems into their cars, they aren’t as intuitive as they need to be. I’ve said it before; It’s easy to make a GPS, but it’s hard to make a good GPS, and I would imagine once you load up on the climate controls, audio controls and general car feedback, you’ll make the job of creating a seamless and intuitive interface nearly impossible for anyone except a company like Apple.
Hesseldahl also walks through some classic and natural extensions of how Apple could bring the intelligence of a car [navigation] infotainment center to a new level by interacting well within the world’s electronic environment. It’s worth a quick read.
ReadMore at BusinessWeek.
Read More in: Automotive GPS
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Posted by Scott Martin at June 29, 2007 8:25 AM
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