TomTom to enter China Market
TomTom is rumored to be starting a move into the GPS market in China. DigiTimes is reporting that they are going to start marketing a line of GPS products there by the end of the year. So while there are over a billion people there who's monthly salary wouldn't even buy a TomTom ONE, there are millions there who make a western level wage.
Garmin and Mio are already in the market, the growing number of cars and the growing number of lost drivers should help create a healthy navigation market there.
via DigiTimes
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Posted by Scott Martin at July 13, 2007 8:04 AM
I'm shocked that TT isn't there already - isn't China, like, three years ahead of the U.S., technology-wise? In any event, I could see the One being very popular there, as it's the most economical device in the lineup. I wonder if Tele Atlas will still be their map provider over there?
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