September 14, 2007

NAVTEQ talks up Connected GPS Units

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Networked GPS units are on the way in 2008 according to an interview with NAVTEQ senior Vice President Winston Guillory, at GPSBusiness News. The Interview explores several areas from profitability to the future of GPS devices. In the interview Mr. Guillory talks about the launch of connected devices in 2008 that will help drive the downloading of updated Points of Interest, new map features, etc. The key question will be WHO will bring this to the market.

Dash Navigation has already announced projects like this with their cellular and WiFi connected GPS device, but they were firmly in the TeleAtlas camp before TomTom announced the plan to buy TeleAtlas. If Dash has stayed with TeleAtlas, who else would bring this idea to market? Garmin and Magellan are the two names that come to mind.

Garmin will have the upper hand if the units get any benefit from networking together, as their sales and marketing might would deliver more units to the roads. However, Magellan has been on a bender lately with new technology and features that have been a half step ahead of Garmin as Magellan claws back into the market; witness the advanced handheld the Triton that is coming to market and the Maestro 4250 with voice recognition and the “Help” button that led the majors to this now more common feature.

Thanks Jim for sending this in.

See the whole interview at GPS Business News

Read More in: GPS News | Mapping News

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Posted by Scott Martin at September 14, 2007 6:14 AM

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