January 8, 2008

Navigon Fresh - Desktop Application to Keep GPS Up to Date

NAVIGON announced the spring 2008 availability of NAVIGON Fresh in North America. This free, downloadable software application will provide all NAVIGON users with access to exclusive content and services, and support NAVIGON's user community with up-to-date product information and customer service support. NAVIGON Fresh automatically synchronizes home computers with NAVIGON GPS products via a USB connection, providing an easy-to-use platform to update and augment content.

This will be good as it offers a more consistent signal that they are going to support their units. Recall that there was a mis-step in the launch of the current crop of units and we are awaiting a patch update. Looking forward to the Fresh launch.

"GPS content is highly dynamic because it must provide a refreshed, up-to-date picture of the real world," said Andreas Hecht, NAVIGON's President for the Americas. "NAVIGON Fresh helps us keep our product family smart long after consumers buy them by making it quick and easy to get new maps and other content. This software will be instrumental in helping us respond to and connect with our customers on an ongoing basis."

NAVIGON Fresh will be available and accessible in spring 2008 to all customers registered on www.navigon.com (U.S.). The platform will enable:

  • Software Updates -- The latest firmware updates for enhanced product performance and route accuracy
  • Maps -- Purchase updates for existing maps of U.S. and Canada as well as additional international maps
  • Service Activation -- Activate accessories such as Lifetime Traffic and ZAGAT(R) Survey Ratings and Reviews
  • Exclusive Content -- New NAVIGON features and functionality accessible first by registered users

    NAVIGON Fresh will be compatible with Microsoft Windows XP, Vista and Mac OS X. Additional system requirements include an available USB slot and a broadband Internet connection.

    Read More in: CES 2008 | GPS and Mac | Navigon GPS

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    Posted by Scott Martin at January 8, 2008 7:10 PM
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