January 7, 2009

Navigon teams with Rand McNally for City Guide and Trip Content

Navigon announced that they are teaming up with Rand McNally to deliver City Guide content and scenic route content to their GPS units. With over 1500 landmarks and 250 routes the content is pretty vast, coming from a pretty respected name in map making. The Rand McNally Scenic Routes and Rand McNally City Guides will be available in select NAVIGON devices and online at navigon.com in spring 2009 and retail for $19.99 each.

Full Press Release after the jump...

NAVIGON, the leading innovator in the navigation market, today announced a partnership with Rand McNally, the premier resource for travel planning, to supply Scenic Routes and City Guides for NAVIGON's line of personal navigation devices (PNDs). Adding to its array of unique features, NAVIGON is the first company in the GPS industry to partner with Rand McNally to provide this valuable information to consumers.

Rand McNally's Scenic Routes and City Guides provide comprehensive travel information to aide NAVIGON device owners during the trip planning process and while they are on the road. Scenic Routes provides more than 250 scenic routes and pre-planned trips with coverage in all 50 states and Canada for travelers searching for routes featuring the most beautiful vistas and landscapes. Rand McNally City Guides provide information on the best attractions and landmarks for more than 1400 US and Canadian cities. NAVIGON owners using the City Guides feature will have access to overviews of cultural attractions, family friendly activities and historic landmarks.

"NAVIGON continues to expand and deepen its content pool with some of the most recognizable and relevant players in the market," said Michael Roach, NAVIGON's president for the Americas. "As the most respected company in the mapping, routing and geographic reference industry, Rand McNally is a perfect partner to continue our tradition of bringing innovation to the GPS market and delivering features that are relevant to the navigation experience."

As a leading innovator in the navigation industry, and the company that brought Reality View™, Free Real-Time Traffic Updates for Life and Panorama View 3D to the GPS market, NAVIGON is again raising the bar by being the first manufacturer to provide Rand McNally scenic routes and city guides to meet the navigation needs of GPS users.

"Rand McNally has long been counted on to deliver outstanding and relevant travel content. We are passionate about enabling consumers to discover, map and navigate their world. We appreciate working with industry innovators like NAVIGON who can bring relevant content to the consumer where and when they need it," said Donna Koppensteiner, vice president for Rand McNally.

The Rand McNally Scenic Routes and Rand McNally City Guides will be available in select NAVIGON devices and online at navigon.com in spring 2009 and retail for $19.99 each. The Rand McNally content can be activated through NAVIGON's free downloadable online software NAVIGON Fresh. NAVIGON Fresh allows users to manage, update and customize their navigation experience, it automatically synchronizes Personal Computers with NAVIGON GPS devices via a USB connection. New downloadable content on NAVIGON Fresh in spring 2009 will also include Red Light Cameras, a European Map, a North American Expansion Pack, 3-D Landmarks and Extended POI's.

Rand McNally Scenic Routes include:

  • Best of the Road®. Rand McNally's famous series of scenic driving trips information on dining, attractions and lodging.
  • Weekend Getaways. Trips developed for quick getaways to all areas of the country.
  • Scenic Tours. Driving tours, highlighting visually appealing roads and attractions in the US and Canada.
  • Regional Trips. In-depth tours of culturally distinct, geographically compact areas.
  • Customizable Trips. Create the trips you want by deleting parts of the trip that don't fit your interests.

    Rand McNally City Guides include:

  • Detailed City Guides. Overviews of the most visited attractions, museums and landmarks, plus nightlife spots.
  • National Coverage. More than 1400 cities with coverage in all 50 US states and Canada.
  • Point of Interest (POI) Search. Sort through the most important locations in a city using NAVIGON's easy search menus.
  • One Touch Routing. Immediately plot the route to any Rand McNally point of interest.

    Read More in: CES 2009 | Navigon GPS

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    Posted by Scott Martin at January 7, 2009 10:49 PM
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