July 7, 2009

TeleNav and AT&T Launch Small Business Tracking - Mobile Resource Management

AT&T is launching a TeleNav powered "Mobile Resource Management" tracking service for businesses to see where their workers (mobile phones) are at any time. The service works on most AT&T phones and can't be turned off.

"Yup I am right here at the customer's doorway", "Hey, that's funny, the web management software has you sitting at a donut shop. Why is that?"

The service is launching in late July.

Full Press Release Below

AT&T Expands TeleNav Track(TM) GPS Services

Business Can Use Tracking Services On AT&T Mobile Devices For Real-Time Visibility of Employee Locations

DALLAS and SUNNYVALE, Calif., July 7 /PRNewswire-FirstCall/ -- AT&T* and TeleNav, Inc. today announced the expansion of TeleNav Track from AT&T, a GPS-enabled mobile resource management (MRM) service for mobile business customers. AT&T will now offer TeleNav Track LITE(TM) to help businesses improve their field service, delivery or sales operations through real-time visibility of employee locations.

TeleNav Track LITE(TM) from AT&T is a tracking service that provides real-time visibility of field employee locations to improve dispatch operations and enhance customer service. It is a Web-based MRM solution that does not require software or GPS on the mobile device. The service works on the AT&T wireless network running on virtually all AT&T mobile devices, laptop cards and wireless equipped notebooks. The service will be available at the end of July.

With TeleNav Track LITE from AT&T, business managers can monitor their mobile workforce and resources with the ability to identify their current location on a map, even when inside buildings(1). The tracking feature is always on and cannot be disabled on the device, providing companies with a constant view into the location of all mobile resources.

"By expanding AT&T's TeleNav Track portfolio, we're able to provide customers of all sizes with the ability to leverage mobile resource management solutions to gain a competitive advantage," said Igor Glubochansky, director, industry solutions, AT&T Business Solutions. "Whether it is through reducing the amount of time drivers are spending on the road or by tracking resources to increase accountability, these solutions can positively impact the bottom line and raise the level of service provided to customers."

"In tough economic times, companies are continually searching for tools to help them operate more efficiently and lower operational costs," said Ravi Acharya, associate director of B2B marketing at TeleNav. "TeleNav Track provides AT&T's business customers with powerful, yet affordable, solutions to better manage their mobile assets and operate with increased speed and efficiency."

AT&T continues to expand its portfolio of industry-specific Location-Based mobile business applications. Working with leading application providers across several vertical industries, AT&T provides end-to-end services from a single source with a single bill, backed up by mobility applications consulting and enterprise-grade support.

For information on pricing or a free consultation, visit http://www.telenavtrack.com/ or call 1.888.TeleNav.2 (1.888.353.6282).

For more information on AT&T's enterprise mobility offerings, please visit http://www.business.att.com/enterprise/Portfolio/eb_mobility/.

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

(1) Device to be located must be turned on and on the AT&T Network. Coverage not available in all areas. Service availability, timeliness or accuracy of location is not guaranteed.

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Posted by Scott Martin at July 7, 2009 11:29 AM

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