Lexus and Toyota get OnStar Like Services - Future GPS Probes?

ATX will provide new Lexus and Toyota cars with OnStar like services in the coming year, with Navigation Enabled cars getting some extra navigation assistance via the agent and an online portal. What caught my interest, and one of our readers Jim is the potential for these cars to act as GPS probes. With Toyota bumping up against GM as the leader car maker, a new source of GPS probes will be entering the market with full force. The future starts to get a lot brighter for vast amounts of GPS probe data:
- Road sensors cover main interstates but with gaps in service
- Delivery trucks act as GPS probes for major metro areas, covering hundreds of thousands of miles
- GPS and cellular equipped cars like those with the ATX service and OnStar add millions of GPS probes all over the US
- Smart Phones running navigation programs push back traffic data while you use them - Inrix Traffic, and potentially the forthcoming TomTom iPhone App
- Connected GPS units also offer more data, and are the main consumer outlet for traffic information to the consumer
Now one just has to crunch all of that information, overlay it and get it back out to consumers quickly before the data is stale. Not hard is it?
Thanks Jim for sending this in
Press Release on ATX and Toyota/Lexus
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Posted by Scott Martin at August 6, 2009 6:35 AM