October 28, 2009

Google Navigation - Free Mobile Phone Navigation App


In what could be a death blow to those $50+ mobile phone navigation applications, the NYT reported that Google is launching a turn by turn navigation application for free. Google plans on launching the application to mobile phones with an ad supported model. The convenience of the application that may be pre-loaded onto smart phones could make the millions of smart phone users owners of a pretty solid mobile navigation application. Recently I reviewed the TomTom application for the iPhone and thought that the overall user experience was pretty good on my iPhone. The convenience of having the application in your pocket, ready to go at any time is pretty good. I firmly believe that free and already on my phone can beat $150 stand alone GPS and in my other car. Granted not everyone has a smart phone right now, but many do.

Gauging from the fact that Google is creating their own maps, and that their traffic data is pretty impressive in the road coverage, Google may in fact be prepping an impressive offering. Google is offering the beta application for Android phones already. With the application, you can give the device voice commands, and see the route in satellite view - viewing the road ahead with a satellite picture of the world around you. With the Street View option, you can get a look at the street ahead, what lane to be in and the view of your building when you arrive. Pretty amazing. We'll see if the package really delivers the user experience that they promise.

More at NYT and at Google

Read More in: Mobile Phone GPS

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Posted by Scott Martin at October 28, 2009 8:06 PM

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